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ARD line: Physiological Modulators

Oxidative Stress

Reactive oxygen metabolites, or free radicals of oxygen, form during normal biochemical processes in the organism: during the production of energy (ROS energy production), when the cells are reactive (ROS reactive production) and, lastly, for contingent needs, during the metabolic processes which transform one substance into another (ROS metabolic production). Since ROSs may be harmful to the organism, it is important to eliminate them efficiently. When this does not happen, they build up giving rise to a phenomenon called "oxidative stress". This is a harmful event for the organism, which tends to wear down the cells, making them age early and therefore leaving them unable to perform their functions.
Oxidative stress may affect all tissues. It has been discovered that this stress is significant in the event of chronic cardiovascular diseases and many other chronic inflammatory diseases. All different organs in the body are affected by oxidative stress in different ways and it needs to be addressed with specific and targeted products.

Physiological Modulators

The evolution of vitamins and food supplements into Physiological Modulators is a quantum leap. Vitamins and food supplements offer some generic protection. Physiological Modulators are a set of antioxidants in balanced quantities that offer a specific ORGAN protection.

Physiological Modulators are not simple antioxidants but modulators of the oxidation. Why? Because oxidation is necessary for life and physiological modulators act only where oxidation is excessive without altering its fundamental function.

Physiological Modulators reproduce what happens in nature and in the human body, where antioxidants are always produced and used at low concentrations and in association. This is what happens when we take in food: we absorb a pool of substances at low dosage. It is biologically necessary a coordinated action of several antioxidants in order to work harmonically.

Excessive dosages of antioxidants are harmful and may lead to oxidative action, that is the opposite of why we take them. For this reason giving high dosages of a single antioxidant will not harmonize the oxidative balance. Physiological modulators have balanced dosages and they are able to control optimally the oxidative stress.

Oxidation must be modulated by acting in different ways on different body systems. Oxidative stress in a hypertensive person is different from the one in a woman in menopause or from the one in a patient with Alzheimer's Disease. All three are oxidative stress conditions, but they involve three different body systems (endothelium, skin and brain) and each body system has its "way" to enter into oxidative stress and its "way" to exit this condition.

The ARD line solves problems related with oxidative stress in specific body compartments: brain, endothelium, skin, gastrointestinal tract; and help mitigate situations as Metabolic Syndrome, Alzheimer, flue, ...
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The MF line is dedicated to solve oxidative stress in the odontostomatology and gynaecologic field. Products have been designed to fight oxidative stress in the mouth and in women taking the pill and in menopause.
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